1. What Are Cookies?

Cookies are small text files that a website stores on your device when you visit it. They help the website remember your preferences, understand how you use the site, and — in some cases — support advertising. Similar technologies like local storage work the same way and are covered by this policy too.

2. How We Use Cookies

When you first visit our website, a cookie banner asks for your consent before any non-essential cookie is set. You can accept all cookies, reject non-essential cookies, or customise your preferences for each category below. Your choice is saved so we don't ask again on your next visit, and you can change it at any time using the "Manage Cookie Preferences" link in our footer.

3. Categories of Cookies We Use

Category	Purpose	Can you disable it?
Strictly Necessary	Lets the site remember your cookie preference itself, keeps forms and secure sessions working, and supports basic site functionality. Stored via local storage under the key `ima_cookie_consent`.	No — required for the site to function
Analytics	Google Analytics (GA4) cookies such as `_ga`, `_ga_*`, and `_gid` help us understand which pages visitors find useful, so we can improve the site. Data is aggregated and does not identify you personally.	Yes — via the cookie banner
Marketing	Used to measure the effectiveness of our advertising and, where enabled, to show more relevant ads. These are only set once you grant marketing consent.	Yes — via the cookie banner

We use Google's Consent Mode, which means analytics and marketing cookies are only activated after you grant consent — not before.

4. Third-Party Cookies

Some cookies are set by third-party services we use, including Google Analytics and Google Tag Manager. These providers have their own privacy and cookie policies, and we encourage you to review them. If you interact with our WhatsApp contact button, WhatsApp's own cookie and privacy policy applies to that conversation.

5. How to Manage or Withdraw Consent

You can change your cookie preferences at any time by clicking "Manage Cookie Preferences" in the footer, which reopens the preference panel. You can also control or delete cookies directly through your browser settings — most browsers let you block cookies from specific sites or clear cookies already stored. Note that blocking strictly necessary cookies may affect how parts of the site work.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal and regulatory reasons. Please check back periodically for updates.

7. Contact Us

If you have any questions about this Cookie Policy, please contact International Multilingual Academy at hello@imacademy.co.in or call +91 99993 89222. You can also read our Privacy Policy for more on how we handle your personal information.